Friday, 29 August 2014

Dad You Gotta Lead ….The Ice Bucket Brrrrrrr!!!


This is more my type of Ice Bucket, But for a Good Cause The Challenge is awesome!

Today the ice had to be manufactured in our Freezer…I couldn’t be bothered to jog down to the local ‘offie’ to buy a bag of ice cubes! Plus I now have to produce for 2 ouch brrrrrrr…!
Lil Sol challenged the dad to do the ALS Ice Bucket Challenge…his point it dad should have lead by example. If he the lil son can do it so should dad! He challenged him to be the leader…from behind lol!
  • Check him out screaming like a girl :)  for a lil icy water…
Oops Iam a girl…Am allowed to scream though! I am actually very proud of him doing this challenge & that it’s for a great cause is awesome indeed! He is so proud of himself having done it before his dad i.e. lead!

Are you a Natural Leader?

In order to be a leader you have to position yourself as one! You have to give of yourself freely, Your Time, Your knowledge, Skills to start with anyway, share value always…I can’t say this enough. It’s been said by most leaders in the industry. As you share value, people will take note and start to tune into what you have to say. As you keep sharing value, you are inadvertently building your brand…You may as well build it systematically. Your brand is what you must promote in the long run.

Allow me to share what Andrew Draughton of EMP has said before:
Even the big brands Started by positioning themselves as the Go-to Brands, Coca-Cola, Smirnoff, Gillette, Kodak, kellogs, Amazon , Goodyear, Hersheys, Lipton, Wrigleys etc etc.According to him …These were the leading brands in 1923.

Nearly a century later, you probably recognize most of these names. And the vast majority remain at the top of their game and that’s an impressive achievement! It goes to show the power of positioning oneself as a leader.

Once you’ve established your position as the go-to provider of a particular solution, it’s difficult for anyone else to claim your territory. Pepsi will forever be chasing Coke.

Legendary marketing strategists Al Ries and Jack Trout unequivocally state that…
“Leadership alone is your most effective marketing strategy.”
No one can take leadership from you. And no one can give leadership to you.

You’ve got to create it for yourself.

So Go out there & Lead by example whatever you do, give of yourself first and the audience will come, Your City wasn’t built in one day :) God bless you

Rise & Shine to Your awesome Destiny
Julie & Pauli
Skype: julie.kalungi1
http://rccjules.co.uk

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